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Marketing Lead

Yarashoo Agro Industry PLC · ET · Full-time
Apply Now Posted 7 hours ago

About the Role

The Marketing Lead will drive brand identity, market share growth, and customer loyalty through data‑driven strategies across digital, print, and event channels while leading a high‑performing marketing team.

Responsibilities

  • Conduct market research and trend analysis
  • Develop comprehensive marketing strategies and KPIs
  • Design and implement multi‑channel campaigns (digital, print, social media, events)
  • Oversee creative production ensuring brand consistency
  • Coordinate promotional activities including product launches and trade shows
  • Manage digital marketing and social media engagement
  • Respond to online reviews and inquiries
  • Collaborate with graphic designers for high‑quality materials
  • Optimize content for search engines
  • Align marketing initiatives with sales goals
  • Provide consumer insights to product development
  • Lead, mentor, and develop the marketing team
  • Manage the marketing budget and analyze campaign performance

Skills Required

Strategic thinkingAnalytical skillsMarket researchDigital marketing toolsCRM systemsBrand managementCampaign executionTeam leadershipBudget managementCommunication

Fields of Study

  • Marketing
  • Business Administration
  • Communications

How to Apply

Send your CV and supporting documents to roman.w@yarashoo.com with the subject line "Application for Marketing Lead". Only shortlisted candidates will be contacted. Find contact details below.