Brand Manager
Apply Now Posted 2 hours agoAbout the Role
Lead all marketing activities for assigned brands, driving brand equity through strategy development, creative concept leadership, integrated campaign execution, and performance analysis.
Responsibilities
- Develop and execute comprehensive brand plans aligned with strategic objectives
- Lead brand strategy and creative concept development
- Translate marketing goals into actionable briefs for design and digital teams
- Design, implement, and optimize integrated launch and activation campaigns across channels
- Leverage consumer insights to inform positioning and communication
- Ensure brand activations align with channel segmentation and regulatory constraints
- Monitor, analyze, and report on brand performance and provide actionable recommendations
Skills Required
5+ years FMCG marketing experienceBrand development expertiseCreative & innovative thinkingDigital campaign managementMarket research & consumer insightsPerformance analysis & reportingStrategic brand planning
Fields of Study
- Marketing
- Business Administration
How to Apply
Submit your CV and cover letter through Ethiojobs.net within seven consecutive working days from the announcement date; find contact details below.